PRODUCT HIGHLIGHTS
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Sale! Bib Tights, Clothing, Cycling Clothing
RDO LAB // Explorts Fleece Tights Beta
$107.00 – $215.00Price range: $107.00 through $215.00 Select options This product has multiple variants. The options may be chosen on the product page -
Hats / Caps
Rodeo Space Cap
$25.00 Select options This product has multiple variants. The options may be chosen on the product page -
Clothing, Cycling Clothing, Jerseys
Lamb Transport // Ad Astra Jersey
$160.00 Select options This product has multiple variants. The options may be chosen on the product page -
Sale! Bib Shorts
RDO LAB // Explorts 2.0
$150.00Original price was: $150.00.$125.00Current price is: $125.00. Select options This product has multiple variants. The options may be chosen on the product page -
Forks
Rodeo Spork Series 3
$465.00 Select options This product has multiple variants. The options may be chosen on the product page
THE RODEO JOURNAL
RODEO AT LARGE
Radavist // Rodeo
Hailey Moore wrote and reported an in-depth look at the Rodeo Labs backstory and where we want to go next. Check it out on The Radavist!
Gear
Interview with our Intern
Bike Gear Database invited our founder Stephen Fitzgerald to sit down and talk about the Rodeo back story, the current state of gravel, and our future direction.
Gear
Bikepacking.com // Traka (Mis) Adventure
Bikepacking.com hosted a piece that not only covers our recap of our ride at the 2024 Traka 560 Adventure, but also a deeper look at adventure by bike.
Gear



















It’s striking how such a simple design motif can stand out. @eugenegreenmonroe knew exactly what he wanted: A sleek emerald metallic green over Titanium gravel weapon. We were happy to oblige and create it for him, and once complete it’s safe to say that we were all caught off guard by just hoe beautiful and sublime the net effect of the build was.
Happy New Bike Day, Eugene!
#newbikeday
#rideexplorecreate
#flaanimal
#gravelbike
22 hours ago






We’ve been busy in the podcast studio in the last few months. If you don’t normally follow along, here’s an episode that people always like: our yearly favorite gear wrap up. For this year we had a four person throwdown between @ljoneswilkins , @ct_perkey , @vankrampen , and @stevetheintern . We each picked four pieces of gear across four categories including Components, Tires, Clothing / Accessories, and the crowd favorite: “Misc”. That Misc always hits so hard.
Fair warning! We rambled on this one. But if you’re burning through those trainer sessions, commutes, or long drives in the car trying to get your toddler to fall asleep, The Rodeo Pod might be for you. Find it on Spotify, Apple, or your favorite podcasting platform. Link also in bio!
#rideexplorecreate
23 hours ago











Another Ready To Roll went live today! The Palm Beach Punk Flaanimal 5.0 is a one-off creation, sporting a custom painted Spork Series 3, combined with another one-off decal kit on the frame itself, which riffs off of the for design.
Per the visual design, the build spec on this one also goes hard. The 650b x 2.35 Vittoria tires are mounted to Handbuilt 2.0 Rosie carbon wheels. Shifting duties are handled via the Elar 1x13 gravel groupset. Ritchey components and a Repente saddle round out the build and complete this very capable steed.
All Rodeo Ready To Roll builds are offered at special pricing, as we pick the parts spec and visual design. On this particular build you could save over a thousand off of the retail price. Not bad!
A 58cm Flaanimal will best fit a rider from 6’0” to 6’2”
Find it at rodeo-labs.com, in our Ready To Roll section of the store. Link in insta bio.
#flaanimal
#gravelbike
2 days ago

Not even a staged photo. It takes a lot of love to put new things into the world. In this case @tyler_j_simon put a 3d print for some future Rodeo goodness into the “oven” right before heading out for some winter miles. Helmet on, apron on, bike shoes on. Safety first!
The question is… what’s he printing? 🤔
#rideexplorecreate
4 days ago

Where are you off to this weekend? @ljoneswilkins is going to lead a crew of Rodeo far flung fam through the desert this weekend for our Sonoran Migration. We can’t wait! 🌵🏜️🌵
#rideexplorecreate
#traildonkey
6 days ago











When John reached out about a Flaanimal Ti, his expectations were low. He said that he deeply loved cycling, and had a specific fit issue that required an unconventional build configuration. He knew exactly what he wanted and needed, but had approached a few shops about it only to be turned away because they didn’t want to build what he needed. It was too weird. And we have to admit, when John described it to us, his build didn’t fit into the aesthetic norms that we are used to. But, to us that didn’t matter. John’s bike is John’s bike, and we’re here to help!
The end result is beautiful in its uniqueness as well as its function. Once delivered, John reported back that his Flaanimal was exactly what he had been needing and hoping for. Mission accomplished!
#flaanimal
#newbikeday
#rodeospork
#rodeowheels
7 days ago




Spork Series 3 is the only modern adventure fork that allows riders to upgrade and update older frames with more capable and lighter hardware. We support straight and tapered steer tubes, 45, 48, and 50mm rake, 12mm, 15mm, and yes, QR axles for those with beloved sets of QR wheels with plenty of miles and memories left in them. ❤️
Epic long rides and epic long run-on sentences. That’s what we’re here for. 🙌
#rodeospork
1 week ago













Frameset in studio or complete build in the wild? Who wore this @rustcycling custom colorway best? Catch this build anywhere from its hometown races in Colorado all the way to Unbound XL this year. Happy new TD4 day, Evan!
#traildonkey
#gravelbike
#newbikeday
1 week ago












Michael asked for a layout that felt joyful, and he was a fantastic collaborator to work with as we sorted out how to translate that onto his frame. Most people who we work with on custom paint don’t know exactly what their bike should look like, but they do know how they want it to feel. If that’s you, don’t worry, we will listen to the ideas and themes that you have in mind and help bring them to life. Once you see what you like in the design, our in-house finishing department will bring it to life. The design can be loud, fun, and whimsical like Michael’s, or it can be subtle and moody if that’s your thing.
Happy new TD4 day, Michael, and thanks for letting us bring this bike to life for you.
#traildonkey
#gravelbike
#rideexplorecreate
#newbikeday
1 week ago
OUR VALUES
RIDE
Our bikes as hard as we can. Never lose touch with the fact that true inspiration for everything we do comes from time spent in the saddle.
EXPLORE
If we stay where things are familiar we will quickly grow stale. To stay challenged we always seek out the new. New paces to ride, new goals to attempt, and new people to collaborate with.
CREATE
When we return home from our adventures we take our experiences and turn them into things that we can share. Stories, photos, videos, and inspired products are the fruit of our labor.

























