We rarely have sales around here. They’re a way to make some quick revenue, but they ultimately undermine the value of what we do, and would put us on a path to extinction if we leaned too hard into them. That said, we’ve developed quite the playful relationship with our audience and community when it comes to DEALTIME or Ready To Roll builds. These bikes we build with the parts we have around to use, and we paint them however we’re feeling that day. When we put these bikes up for sale, it’s always at a discount. Sometimes a small discount, sometimes a large one. Scoring a DEALTIME is a cat and mouse game. Often we’ll announce one, and a bunch of people protest that it isn’t their size. Other times we post one and people wish it had different bars, or a different drivetrain. And that’s the fun of the whole thing: You can get a sweet one-off custom Rodeo Labs at a great price, but you can’t be very picky, and you have to be decisive.

But this DEALTIME took it to another level. The build itself was dreamt up by Chef Coco as the Blue Team concept, an homage to Shimano only ever using the color blue. It’s a great build, and was a great value. Funny thing tnough: We posted this on the site and someone bought it even before we announced it through our social media. That’s a first! More and more we’ve heard of people who told us that they refresh the Ready To Roll section regularly looking for one in their specs and size, but this is the first time someone has snagged one this fast!

And so, we salute you Mary, for your lightning fast reflexes and for adopting your own one of a kind Flaanimal!

We can’t promise we’ll be posting many more dealtimes any time soon because we’re so busy fulfilling back orders on 6.0 Ti and TD4.2, but there are a couple of rad and unique options up there still, looking for a home today. Use code DEALME to take 10% any that we have listed over the next few days.

#flaanimal

No sleepin’ on St Patty! 🍀 🧝‍♂️

Happy New Flaanimal Day, Mr Borris!

#flaanimal
#rodeospork

This 54cm launch edition TD4.2 is heading out to Roy with, as far as we can tell, no stone un-turned in terms of dream build spec. We love building bikes across the entire spec range, but let’s be honest, building a spec like this from time to time is extra special.

Roy chose to take our standard Launch Edition paint layout for the bike, and had it tweaked with red accents. Was that just because he liked the color red, or was it because the bike is built with Sram Red Xplor 1x13? It’s anyone’s guess!

The cockpit and seatpost are by @ridededa , with a custom matched @redshiftsports Shock Stop stem added in to soften up the bumps.

The Rodeo 3.0X wheelset is hand built at The Lab, and features ultralight Dynerma @berdspokes, which take the wheelset weight down to 1275g, and also also work to take the edge off bumps and ride chatter.

The @challengetires Getaway XP 45 mm tires have the volume for comfort, and also a very low rolling resistance due to their hand made construction and efficient tread profile.

We’re always excited and grateful for build commissions like this, and we wish Roy a very happy New Bike Day!

#traildonkey
#rodeospork
#rodeowheels
#gravelbike
#newbikeday

The first production 6.0 Ti frames landed at HQ today and the whole squad is excited! Tolerances are dead-on. Fit and finish are perfect. Everything is exactly as it needs to be. The crew is already hard at work prepping, blasting, painting, and readying for first shipments as soon as tomorrow.

Notes: there are four waves of 6.0 coming so far in 2025. This first wave is standard geometry. The next wave contains Extended. After that are restocks and some industry frames, amongst others. We can’t ship every pre order all at once, so please bear with us as we churn through these as fast as we can. But, get ready for some sweet builds to check out in our feed in the coming days!

There are a small number of in stock frames in certain sizes from this first shipment. Check out rodeo-labs.com to see if one that fits you is within striking distance.

Flaanimal 6.0 is the most ambitious frame we’ve yet created, and we couldn’t be more proud of the results, from tube shaping, routing and drivetrain support, tire clearance, sliding dropout design, bottom bracket features, and more.

Thanks for all the support!

#flaanimal
#newbikeday

A Naked 4.2 with red decals left for its home with Tim today. Our new LockJaw sliders are UDH compatible, and that also means they are backwards compatible with traditional derailleur hangers and nearly every rear derailleur ever made. Three cheers for compatibility! It’s your bike, build it how you want.

#traildonkey

There will never be a Jar Jar Binks Rodeo homage, but as of now, there is a Flaanimaaul 5.0, and it’s available now in the Ready To Roll section at rodeo-labs.com. Link in Instagram bio.

#flaanimal
#gravelbike
#rodeospork